SUNY Canton’s website had more than two million hits during 2010 and attracted more visitors from more locations than ever before. It marks the first time in the College’s history that more than two million users visited the website in a calendar year.
With a couple of weeks left until New Years, overall website traffic is up significantly from 2009’s year-end total of slightly more than 1.9 million visits. The website received a total of more than 4.6 million page views during 2010 and frequently surpassed 10,000 visitors a day during the academic year.
“The website is a gauge to measure our overall growth and popularity to prospective students,” said President Joseph L. Kennedy. “We’ve had record enrollments for the past three years, with 3,686 students enrolled this fall. The web traffic and our enrollments signify that we are growing in two incredibly important areas – current students and prospective students.”
Traffic was up among international visitors. The country with the most visits outside the United States was Bosnia. The College is well known for its international partnerships with the American University in Bosnia Herzegovina among others. Other top-referring countries included Canada, Russia, China, India, the United Kingdom, Germany, South Korea, and Japan. “We are seeing more global interest in our College as we increase our international presence through SUNY Canton OnLine,” Kennedy said. “Students from around the world and locally can earn a SUNY Canton degree without traveling from their homes.”
More than 57 percent of the webpage hits were generated by direct traffic, or when users typed in the College’s address into their browser’s address bar. Among the top referring sites, or sites that include links to canton.edu were Google, Facebook, North Country Now, and the SUNY Learning Network (which highlights the College’s online courses).
“In addition to incrementally redesigning the site, we’ve added more vibrant content and delivered our updates to users through social media sites including Facebook and Twitter,” said Assistant Vice President for Advancement Randy B. Sieminski, who oversees the College’s public relations department and athletics. “Whether it’s information on our growing academic offerings or connecting with the alumni office, it is easier than ever to find exactly what you are looking for on our site. Our Web Designer Travis Smith has done a wonderful job integrating the latest technologies to facilitate the latest web resources and organizing the College’s online assets.”
Top referring cities within the state included New York, Watertown, Syracuse, Rochester, Plattsburgh, Utica, and Albany. The cities with the most visitors in the entire United States included Boston, Los Angeles, Chicago, Seattle, and Orlando. The number of pages visited and the time spent on the site also increased during the year.
Media inquiries should be directed to Gregory Kie, Media Relations Coordinator, or call 315/386-7528.